ACT Commodities

New website enables ACT Commodities digital success

ACT Commodities is a global leader in trading environmental commodities, such as carbon offsets, renewable energy certificates, and biofuels. The company approached 2Digits Agency with the challenge of developing a new website that would effectively showcase their unique services and products, while also enhancing their brand identity.

Introduction

ACT Commodities is a global leader in trading environmental commodities, such as carbon offsets, renewable energy certificates, and biofuels. The company approached 2Digits Agency with the challenge of developing a new website that would effectively showcase their unique services and products, while also enhancing their brand identity.

Technology used for this project

NEXTJS

.NET

Contentful CMS

Challenge

The challenge for 2Digits Agency was to create a website that accurately represented the complex and nuanced world of environmental commodities trading. The website needed to be both informative and engaging, while also providing a user-friendly experience that made it easy for visitors to understand ACT Commodities’ services and products.

One of the key challenges was to ensure that the website was fully responsive and optimized for a wide range of devices, including desktops, laptops, tablets, and smartphones. This required a thorough understanding of the latest web development technologies, as well as a deep understanding of ACT Commodities’ target audience and their browsing habits.

Another challenge was to create a website that effectively reflected ACT Commodities’ new branding and visual identity. This required a deep understanding of the company’s unique culture and values, as well as an ability to translate those values into a visually compelling website design.

Solution

To address these challenges, 2Digits Agency developed a fully custom website using NEXTJS, a modern web development framework that offers superior performance and functionality. The website was designed to be fully responsive and optimized for all devices, ensuring that users could easily access the site from anywhere in the world.

The website design was fully aligned with ACT Commodities’ new branding and visual identity, featuring a clean and modern design that effectively showcased the company’s unique culture and values. The site was also optimized for SEO (Search Engine Optimization), SEA (Search Engine Advertising), and CRO (Conversion Rate Optimization).

To optimize the site for search engines, the 2Digits team conducted extensive keyword research and implemented strategic on-page optimization techniques to ensure that the site ranked highly in search engine results. They also implemented off-page optimization strategies such as link building and content marketing to increase the site’s domain authority and improve its overall search engine visibility.

To drive targeted traffic to the site, the team also implemented a strategic SEA campaign, including carefully targeted ad placements and optimized landing pages to maximize click-through rates and conversions. In addition, the site was optimized for CRO, with a focus on improving user experience and engagement through clear and effective calls to action, easy navigation, and streamlined checkout processes.

2Digits Agency worked closely with ACT Commodities throughout the development process, ensuring that the site met their specific needs and requirements. The team also provided ongoing support and optimization services, helping to ensure that the site remained fully up-to-date and competitive in a rapidly evolving market.

Conclusion

The new ACT Commodities website has been a huge success, effectively showcasing the company’s unique services and products while also enhancing their brand identity. The site has helped to position ACT Commodities as a global leader in environmental commodities trading, and has played a key role in their continued growth and success. 2Digits Agency’s ability to understand the complex and nuanced world of environmental commodities trading, combined with their expertise in modern web development technologies, has enabled them to deliver a fully customized solution that has exceeded ACT Commodities’ expectations.

Facts & Figures

  • The project took approximately 4 months to complete, with a team of 5 developers and designers working on the site.
  • The site features over 100 pages of content, including detailed information about ACT Commodities’ services, products, and team.
  • The site was built using NEXTJS, a modern web development framework that offers superior performance and functionality.
  • The site is fully responsive and optimized for all devices, ensuring that users can easily access the site from anywhere in the world.
  • The site is optimized for SEO, SEA, and CRO, with a focus on driving targeted traffic and maximizing conversions.
  • The site features a clean and modern design that effectively showcases ACT Commodities’ unique culture and values.
  • Since the launch of the new site, ACT Commodities has seen a significant increase in website traffic and engagement, with an average session duration of over 2 minutes and a bounce rate of less than 40%.
  • The site has helped to position ACT Commodities as a global leader in environmental commodities trading and has played a key role in their continued growth and success.

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